You are required to undertake research into two tourism destinations. One must be a leading tourist destination and one must be a developing tourist destination. You will research and compare the two destinations and present your findings in a report format, your findings must include academic theory along with good relevant examples.
Module: Events and Destination Management
You are required to undertake research into two tourism destinations. One must be a leading tourist destination and one must be a developing tourist destination. You will research and compare the two destinations and present your findings in a report format, your findings must include academic theory along with good relevant examples.
You must;
• Analyse cultural, social and physical features of tourist destinations explaining their appeal to tourists.
• Compare features of developing and leading tourist destinations.
• Compare the appeal of current leading tourist destinations with that of currently developing tourist destinations.
• Evaluate how characteristics of a tourist destination affect its appeal.
Marking Criteria Assessment 1
Group Report: Marking Criteria Marks allocated to criteria:
Executive Summary and Context
Does the report establish the geographic and business context of the Tourism industry selected of the One leading and One developing country?
Does the report provide a concise and relevant executive summary? 10
Cultural, Social
Does the report Analyse cultural, social and physical features of the chosen tourist destinations explaining their appeal to tourists are the Opportunities and Threats for the Country established? Does the report Compare features of developing and leading tourist destinations to that of the developing country by analyzing trends based on available data. Are reasons presented as to why there may be Threats necessary to counteract, or Opportunities on which to capitalize? 35
Appeal
Does the report present detail and compare the appeal of current leading tourist destinations with that of currently developing tourist destinations as well as evaluating how characteristics of a tourist destination affect its appeal. 35
Clarity of structure
Is the report well organised and logically constructed to achieve synthesis while being mindful of the needs of the reader? 10
Mechanical Soundness
Is the report clearly written, spell checked and grammatically sound and referenced appropriately? Are sub-headings used effectively and a table of contents included? Are all sources identified with references? Are all data, tables and figures referenced with the source? 10
Total 100
