Midterm
October 23, 2017
General Instructions: The exam is a take home examination. Please type your answers on the exam following each question. Type your full name and nick name (or student ID #) on the cover sheet and only your nick name (or student ID) on each exam page. Save your name in the file name on Word.
THE EXAM IS DUE TUESDAY, OCTOBER 31st AT 5:00PM (PST). PLEASE EMAIL IT TO ME BEFORE THE DEADLINE as a Word attachment and .
The exam is worth a total of 200 points. Choose four of the essay questions for a grade and answer the bonus questions.
The exam grade is based on four essay questions worth 50 points each. In addition, there are bonus questions. Please write in paragraph form, including headings and sub-heading unless otherwise instructed. Answers should be several paragraphs long, but not longer than two pages single-spaced each for a total of eight pages. Consider outlining the question first, so that you do not miss parts.
Answer each question and support your answers using the articles, frameworks, theories, concepts, and cases as well as class lectures. Be sure to include concepts, definitions, examples, and descriptions of key points if it clarifies your answer. Do not be redundant or vague. If a specific term has been discussed in class or used in an article or case, please note it. Please be as detailed as possible and give explicit examples from the case.
Do not write one paragraph summarizing an article and then one paragraph summarizing a case; this will result in only half the grade for the question. For each concept in an article, give an example or example from the case, showing that you can apply the concept. There is no need to cite on the exam if you are using resources from the class.
Part 1 – Essay questions (Choose four questions.)
1. Explain Procter and Gamble’s organizational structure at the end of the case using the structures in the article “Organizing for Worldwide Effectiveness” and class lecture slides. Recommend a new organizational structure that would make it more locally responsive. Please draw an organizational chart as well as an explanation of key managerial responsibilities.
2. What type of global manager is Kim Scott? As Google, a U-Form changed to Alphabet an M-Form, what changes would you make to Kim Scott’s job to turn her into more of a global business manager, using the article “What is a Global Manager?”
3. Compare and contrast Kim Scott and Greg James’s management styles, structures and strategies. Choose one and make a recommendation to improve it.
4. Using Hofstede’’s cultural model, including the two new areas not covered in the articles, explain the differences between cultures of KFC China and KFC US. Recommend two managerial changes to either one and two strategy changes to either one.
5. Compare and contrast two supply chains using Zara’s as one of them. Choose the other one – global wine, KFC China, or Procter and Gamble (SKII or any beauty care product). Recommend two managerial and two strategic changes to any of the supply chains.
6. Compare and contrast KFC China with KFC US using Halls five languages or Hofstede’s cultural dimensions. Which one would you prefer to work in and why?
Part II – Bonus questions (show work for calculations)
1. Calculate Procter and Gambles latest gross margin?
2. Calculate Yum Brands China’s latest net profit margin?
3. Calculate Yum Brands US latest net profit margin?
4. Why do you think the two Yum Brands net profit margins are different?
5. Why did Yum Brands spin off China?
6. Why did Oracle buy Sun?
7. Why did Google become Alphabet?
8. Why use ratios to compare companies?
9. Describe how you could compare two companies’ income statements in the same industry when one is much larger than the other?
