Firewire case study
TASK:
Your task is to read the case study carefully and then summarize the main issues of the case and then answer the question at the end of the case. It is mandatory to go to the web site of the company or any related web sites and include some references for the answers of the case questions.
Your Case 1 assignment should include the following:
1. Executive Summary
2. Answers to the case questions.
3. References and citations.
2.
Supply Chain – orange juice
Assignment:
Outline all the links in the supply chain for the glass of orange juice you had this morning. Be as detailed and as accurate as possible.
Business Trends
Submit answers to the following.
1. Calculate your carbon footprint using an online calculator. Discuss your results and your personal reaction. Identify the website you used to complete your calculations.
K-2 T-3 A-3 C-2
2. What is the current price of oil? What effect does the price of oil have on the cost of doing business? Explain using at least two examples.
K-2 T-3 A-3 C-2
3. Research Canadian chef Jamie Kennedy and summarize his thoughts on eating local. Discuss your personal view and make connections to your own life.
K-2 T-3 A-3 C-2
Marketing Assignment
WATCH HERE:
1.https://www.youtube.com/watch?v=HE9nLWFZ6ac&feature=youtu.be
2.https://www.youtube.com/watch?v=K9vFWA1rnWc&feature=youtu.be
Assignment:
1. From any of the commercials you watched, answer the following:
a) describe the type of advertisement (1 mark)
b) what is the target market (be specific) (2 marks)
c) how could you market this product using the social media forum – explain why you chose the one(s) you did. (2 marks)
2. Describe three potential problems that the company would face when deciding to expand internationally. [3 marks]
3. Explain how the internet has changed cultural diversity. [3 marks]
4. Describe how the idea of marketing a product has changed in the last 5 years. Give specific examples to back up your answer. [4 marks]
5. According to Seth Rogin, a product or marketing campaign needs to be “remarkable” to be deemed successful. To be remarkable, the marketing tool W.O.M. is used more in marketing than ever before. Explain how this is used in today’s marketing campaigns. Give two specific examples. [4 marks)
Practice Taking Notes
UNIT 1
Read the Text Notes PDF for UNIT 1, Chapter 4, pages 102-onward
“Classifications of Economic Development…” and create study notes for
yourself on the following:
Classifications of Economic Development
• Classifications of Economic Development
• Can you name 10 least developed countries?
• The Business Cycle
-four (4) stages
-economic indicators of the Business Cycle
• Characteristics of a recession
• Characteristics of expansion
Economics of Trade
• Absolute and Comparative Advantage – provide examples
• Role of Government in international trade
• What are the purposes of trade missions?
• What does a lobbyist do?
SUBMIT your notes.
