Cases and readings will be used to enhance understanding and demonstrate real-life applications of concepts discussed in class. Cases and readings are either in text or will be provided on blackboard, and as a result allow you to avail yourself of a myriad of external resources. The following information must be included in the submission: 1) to report the updated information regarding the focus company in the case (e.g., the strategic changes in the product line, target market, personnel, organizational design, etc.); 2) to discuss the current events relevant to the case contents (e.g., the industry development in general, the recent activities by competitors, etc.); 3) to address the case questions comprehensively with research data/statistics. In the oral presentation, besides reporting your analysis and findings, you will also need to lead the class discussions by posing questions to & soliciting answers from the class, making comments or debates, etc..
The instructor’s assessment will be based on how thoughtful you are about the problem, the rigor of the analysis, the clarity of you statement and any creativity.
Is Porsche killing the golden goose?
Case questions:
1. to report the updated information regarding the focus company in the case (e.g., the strategic changes in the product line, target market, personnel, organizational design, etc.);
2. to discuss the current events relevant to the case contents (e.g., the industry development in general, the recent activities by competitors, etc.);
3. Address all the questions on page 436 (already did it .. please check files