- Read the McCain case on page 227, also examine McCain’s website. Share with your learning community in this forum, one fun fact about McCain.
- From McCain’s website: http://www.mccain.com/around-the-world choose two countries where McCain has gone global.
- Examine Hofstede’s cultural dimensions (http://geert-hofstede.com/canada.html)for the two countries you selected…in the table below. Identify and discuss what similarities and differences do you observe?
- How can McCain managers use these specific results when doing business internationally?
Hofstede Cultural Dimensions—Data Collection Form (record the indexes here)
| Country | Power Distance | Individualism | Masculinity | Uncertainty Avoidance | Long-term Orientation |
| Canada |
39 |
80 |
52 |
48
|
36
|
| Country 1: | |||||
| Country 2: |
THEN……
- Choose at least 2 of the following 5 questions to respond to: (applying/demonstrating your understanding of course concepts is key!)
- Under what conditions should a company consider adopting a global geographic structure as opposed to a global product structure? Identify and explain which of these structures is a fit for McCain going global.
ii.How does the globalization strategy differ from a multi-domestic strategy? Identify and explain which strategy is most applicable for McCain?
iii. Why would a company want to join a strategic alliance rather than go it alone in international operations? What do you see as the potential advantages and disadvantages of international alliances? How applicable is this for McCain? and with whom?
iv. When would an organization consider using a matrix structure? How does the global matrix differ from the domestic matrix structure described in chapter 3? Identify and discuss whether a matrix structure is applicable for McCain.
v. There are many instances of well-known companies that have trouble transferring successful ideas, products and services from their home country to the international domain. Identify and discuss the three primary segments of the global organizational challenge. As you consider these segments, what recommendations do you have for McCain as it continues to successfully ‘goes global’?
