Purpose: Today, more than ever, experts are stressing the importance of communications – particularly interpersonal skills, involving interaction in teams. It is, therefore, essential to your success in the workplace to be able to function effectively as a member of a team.
Assignment: Your team will create presentation to accompany an outline for an unsolicited proposal regarding a specific product (your choice as a team), found in the marketplace today or one that your team (theoretically) creates (e.g., a combination of two existing products), that is suitable for the industry sector listed below. Your team will create a new product name and branding identity for the product and your company; therefore, your team must create its own brand and identity elements to accompany the product. All team members must participate in the presentation.
Your team will write a report outline to support why the client company (choose from the following: Genentech, CHG Healthcare Services, NuStar Energy, Stryker, Hilcorp Energy Company, Salesforce.com, ARI, Intuit, Scripps Health, Aflac, Novo Nordisk, Protiviti, Arthrex, TDIndustries, Regeneron Pharmaceuticals, Roche, Mars, Siemens, Schlumberger, or Dow Chemicals) should carry your product in its national chain stores or, alternatively, how it can be used by the company’s personnel to improve workplace productivity (the product you choose cannot be offered for sale by the client company at the present time).
