The purpose of this assignment is to assess your ability to: Appreciate the importance of quantitative analysis and its rational approach to decision making. Appreciate the use of the results of quantitative models to strongly complement different qualitative approaches to decision making. Appreciate the relevance of effective research reports to managers. Read The Signal and the Noise by Nate Silver. Write a critical review of the book and Silver’s ideas in 7-10 pages, double-spaced. Identify a specific analytic technique discussed in the book and the general beliefs about the relevance of risk and uncertainty to the design of business models. Draw conclusions about the way your company uses analytic methods. Complete the following items listed in the Week 11 Reading and Preparation object: Read Chapters 12 and 13 in Silver (2012). Comment on the reading or ask questions related to the book by 11:59 p.m. on the due date listed above. The comments do not have to be long—perhaps two or three comments or questions, and one to two paragraphs. You may use your comments, and those of others, in Assignment 2: Book Review Paper, your paper on the book. The Book Review paper assignment is discussed further in the Assignment Details area of the course.